Squalio is Latvian an information technology group that has been operating in the market for 20 years and delivers progressive cloud solutions, software licensing and software asset management services for customers striving for secure and effective IT management and development of their business strategy.
Challenge: Peero has chosen the Ukrainian market to expand its product here. My team and I launched email and voice campaigns. This market is young enough and B2B software implementing inside organizations quite heavily. Yet, our voice services allowed us to contact CHRO of the biggest IT companies and convince them to run a trial with Peeros' SAAS.
Results: Using a multi-channel approach, we arranged tens of meetings and spoke with Ukrainian companies which revenue above $2M annually. Because of the state of mind that CIS region people have, we have to put a lot of effort into transferring interested prospects to Peeros' HQ.Their philosophy – to use the benefits of modern technology themselves.
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